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Digital Product Architect


  • Name: Thomas Bernd
  • Email: bernd@proyect.com
  • Phone: +49 (0) 173 80 40 90 5
  • Date of birth: 25 March 1962
  • Address: Karlsbader Weg 14,
    D- 65388 Schlangenbad
  • Nationality: German

Professional Profile

Multi-dimensional 360° expert.
From digital to analog (and back), from paid via owned to earned, from stationary to mobile, from research via concept and design to production, from hands-on doing to senior management.

Absolutely result-oriented with focus on:
user centricity and creative performance.

Download resume as PDF format


Management & craftsmanship

Being in business for three decades now, I have developed skills in various disciplines: design, management, concept development, testing, analytics.

It all came together in the last couple of years with the paradigm of a seamless and agile digital product development and especially with a radical user centered design approach.

Now I am able to play most of the roles in the development process, or even act as a one man army.

UX Designer

Concepts, architecture, design, prototyping, usability engineering

Project Manager

Classical waterfall or agile, fire run or longterm contract

Usability Testing Expert

Day-to-day testing, guerilla testing, rapid prototyping


Workshops, presentations, strategies, mindmaps, roadmaps

Software & Tools

In order to be able to oversee the entire development process, an in-depth knowledge of the required software and tools is essential.

I own and I work with the software listed below on a regular basis.

  • Axure
  • Balsamiq
  • Microsoft Visio
  • Morae Suite
  • Camtasia
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Fireworks
  • Adobe Dreamweaver
  • Adobe Flash
  • Adobe After Effects
  • Adobe Premiere
  • Adobe Audition
  • Microsoft Office
  • Microsoft Project
  • Filemaker Advanced
  • MindManager

Language Skills

German Native Speaker
English Advanced
French Basic


Career & Positions

After having finished university with a bachelor of arts and a master of businesss administration degree, I started my professional life as a communication designer, changed role to advertising and marketing management, changed role again to concept development and user experience design.

Since 1999 I am working as a freelancer, consultant and interim manager in order to support blue chip clients during their digital transformation.


CEO, Freelance

1999 - 2015
Apart from doing small communication design projects independently, the main focus of my work are complex digital product projects, like web portals, ecommerce shops or native apps.

I have worked many years for
Deutsche Telekom, Mercedes-Benz and Opel AG.
Leo Burnett

Client Service

2008 - 2007
Management of digital projects for: Oral B, Chevrolet and Harman Kardon.
Sinner Schrader, Frankfurt


2005 - 2007
CEO of Sinner Schrader digital agency, 17 employees. Key client: Deutsche Bank Private Banking (exclusive), Goretex and Brockhaus.
Ogilvy, Frankfurt

Senior Consultant

1998 - 1999
Main focus was to integrate digital elements into real 360° communication strategies.
Key clients: IBM, Dresdner Bank and Mercedes Benz.
Pixelpark, Berlin

Unit Lead /
Member of the board

1996 - 1998
Pixelpark was the most exiting step in my carrier. A permanent start-up spirit paired with cutting edge digital projects. My team had finally 40 really creative people and I have never learned so fast in my life.
Key clients: Siemens AG, Messe Frankfurt, Quelle AG


Design & Marketing

In order to follow my educational path, it is important to know that I have two key talents, that are usually not easy to combine: creative design and analytical-logical problem solving.
These are the two poles between I oscillated a few years back and forth with the outcome that now I can use both talents to create better digital products and experiences.

University of Münster

Master of Business Administration

1988 - 1992
Main subjects: Marketing and Statistics.
University of Applied Science Mainz

Bachelor of Arts / Communication Design

1982 - 1986
Main subjects: Digital Communication and Animation.
University of Koblenz-Landau

Certified Media Technician

Main subjects: media production, video recording and cutting.


My services

As a one-man-show I can carry out smaller projects myself. In bigger projects I focus on the most critical steps in the process, where management or agencies often don't have the capacity or the knowledge, to set up a phase in a way that a superior product can emerge.

For each of the following five tasks, I have developed methods that help to create great products and to deliver successful projects.


Let's Keep In Touch

Please feel free to contact me via the below listed contact data. I will respond as fast as possible.

Thomas Bernd
Karlsbader Weg 14
65388 Schlangenbad, Germany
+49 (0) 173 80 40 90 5

I'm also on Social Networks

You can also visit my social networks sites for further information or impressions.

is really about
problem solving.

Thomas Bernd